Siemens, Sony & NVIDIA Unveil New Industrial AI Tools at CES

The integration of AI into manufacturing processes has become a key focus for industrial technology companies aiming to tackle labour shortages and meet efficiency demands.

The shift towards AI-enabled manufacturing has gained momentum as advancements in large language models open up new possibilities for human-machine interaction on factory floors.

This transformation in industrial AI is fuelling the advancements of Siemens, the German industrial automation and software company.

Siemens introduced a range of artificial intelligence tools tailored for manufacturing environments at the Consumer Electronics Show (CES) in Las Vegas.

The highlight of the announcement is Industrial Copilot for Operations, a system that facilitates AI processing at the edge of manufacturing networks.

Edge computing brings data processing closer to where information is generated, reducing latency in industrial environments where milliseconds can impact production.

The system is designed to aid shop floor operators and maintenance engineers in making real-time decisions.

Siemens & NVIDIA integration

Siemens also revealed a collaboration with NVIDIA to integrate its Omniverse platform with Siemens’ product lifecycle management system, Teamcenter.

This integration creates a Digital Reality Viewer, allowing engineering teams to visualise and manipulate 3D product data in real-time.

“Industrial AI is a game-changer that will create significant positive impact in the real world across all industries," says Peter Koerte, Chief Technology Officer and Chief Strategy Officer at Siemens AG.

"Industrial AI allows us to harness the vast amounts of data generated in industrial environments and turn it into insights that drive real business impact.”

Evolving the Industrial Copilot Ecosystem through AI

The Industrial Copilot ecosystem will expand to offer AI capabilities across discrete and process manufacturing, infrastructure, and mobility sectors.

It integrates with Siemens’ Industrial Edge ecosystem, which has been enhanced to manage AI models within production environments.

A partnership with Sony

Siemens has also revealed a partnership with Sony to develop an engineering solution combining Siemens NX software with Sony’s head-mounted display technology.

This system allows engineers to view and manipulate 3D models in mixed reality environments.

The solution will be available from February 2025.

“With 4K OLED Microdisplays, intuitive controls and the comfortable design, closely integrated with Siemens' advanced software, we firmly believe this new immersive engineering solution will pave the way for the future of engineering," adds Seiya Amatatsu, from Sony’s Incubation Center, XR Technology Development Division.

Jetzero & Siemens: Developing sustainable aircraft

Aviation startup JetZero has chosen Siemens’ Xcelerator platform to develop a blended wing aircraft aimed at reducing fuel consumption by 50%.

The company plans to build a manufacturing facility in the United States, leveraging Siemens’ automation and digital twin technology.

The facility, known as the ‘Factory of the Future’, will integrate Siemens’ automation hardware, software, and services.

Digital twin technology will allow JetZero to simulate manufacturing processes before actual construction begins.

“Siemens is giving us the confidence to take a leap, not just a step, in revolutionising air travel," says Tom O’Leary, JetZero CEO.

"Their digital twin and industrial metaverse technologies will be instrumental in helping us design, build and operate the world's first fully digital aircraft.”

AWS: democratising industrial technology

Siemens has launched a startup programme in collaboration with Amazon Web Services (AWS), providing reduced-cost access to Siemens’ Xcelerator platform, AWS credits, and technical support through the AWS Activate programme.

The company also introduced Designcenter, a unified software suite combining Solid Edge and NX products, leveraging Parasolid for consistent data formats across diverse operational scales.

Siemens: highlighting sustainable innovation

Siemens showcased industrial applications from various customers, including Spinnova, a Finnish textile technology company using digital twin technology for sustainable fabric production, and Wayout International, a Swedish water technology firm applying edge computing and industrial IoT solutions.

Desert Control, a Norwegian agri-tech company, presented its use of Siemens' Industrial Operations X platform to address desertification, while Arc, a U.S. marine electrification company, demonstrated the application of Siemens’ NX, Teamcenter, and Simcenter software.

"A lot of companies make their design software available to small businesses or to the very largest enterprises," concludes Tony Hemmelgarn, President and CEO of Siemens Digital Industries Software.

"Designcenter is unique in that it is truly open and accessible for everyone – companies of every size can scale with the same solution set, their data in the same format – without interruption.”

Siemens is focused on accessibility too, enabling manufacturers across industries to harness digital technologies like AI, digital twins and automation to drive business growth and success. 

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