Pirelli extends Superbike World Championship association

By Daniel Brightmore
Italian tyre manufacturer Pirelli has struck a three-season deal to extend its long-standing partnership with the Superbike World Championship (WorldSBK...

Italian tyre manufacturer Pirelli has struck a three-season deal to extend its long-standing partnership with the Superbike World Championship (WorldSBK) into a 20thyear.

Pirelli has been confirmed by Dorna WorldSBK Organisation as the official tyre supplier for all classes of the MOTUL FIM Superbike World Championship up to and including the 2023 season.

Pirelli, has also announced that from 2020 all the all WorldSBK Championship classes will exclusivelyuseDiabloSuperbike slick tyres. This means that, starting from next season, the WorldSSP and WorldSSP300 classes and the new Yamaha R3 bLU cRU European Cup will also have the maximum technology and performance offered by the top product in the Pirelli range, that will replace the Diablo Supercorsa SC treaded tyres used in those classes.

SEE ALSO:

How Prometeon Tyre Group achieves manufacturing efficiency through operational excellence

CATL and Volvo Cars sign long-term agreement in lithium ion batteries deal

INEOS Automotive’s Grenadier 4x4 to be built in Wales

Read the latest issue of Manufacturing Global here

Roberto RighiExecutive Vice President Commercial Replacement, Moto & Velofor Pirelli in EMEA commented: “Motorsport is historically an important part of our company's DNA and that between Pirelli and the FIM Superbike World Championship represents without no doubt one of the collaborations of greater longevity and success in the history of motorsport. This renewal offers continuity to our corporate strategy, which in recent years has allowed Pirelli to establish itself as an absolute reference in the segment of racing for supersport tyres and beyond. 

“With this agreement, Pirelli also secures its confidence and trust of Dorna, organizer and promoter of the Championship, being sure that together we will be able to continue to offer and grow a world-class series that will meet the favours of riders, teams and of course motorcycle manufacturers which, like Pirelli, will continue to recognise in the Championship an excellent platform to develop and promote their products.”

Share

Featured Articles

Hanwha to spend US$2.5bn on US solar manufacturing

South Korean chemical manufacturer Hanwha will spend US$2.5bn on US solar manufacturing at Georgia plant, in a new renewable energy push

Hexagon invests in Divergent Technologies digital factories

Digital reality solutions company Hexagon has invested in Divergent Technologies, the first modular digital factory in the automotive industry

India’s smart manufacturing electric vehicle future

Indian IT service Panache Digilife has announced a manufacturing and supply chain agreement with electric vehicle manufacturer Revamp Moto

Manufacturing a legacy of safety, sustainability, and skill

Procurement & Supply Chain

5 minutes with: Simon Michie, Pulsant CTO

Technology

Microsoft’s Çağlayan Arkan explores the supply chain

Procurement & Supply Chain