Titta Rosvall-Puplett

Syensqo ( pronounced Science Co.) is a Belgian multinational materials manufacturer and researcher.

A scientific leader, this organisation investigates the industrial and consumer applications of advanced materials like specialty polymers, composites, oil & gas and technology solutions. 

In addition to being a scientific leader, Syensqo is also a sustainability leader. As of 2024, an impressive 

65% of its sites run on renewable energy and 60% of its sales come directly from sustainable solutions. 

This year Syensqo has sought to increase that sustainability even further, expanding its Star Factory Programme to reduce its environmental footprint, tackling its Scope 3 and GHG emissions and broadening its diversity and inclusion.

Syensqo is committed to creating a more sustainable future for manufacturing.

It has developed influential growth platforms for green hydrogen, renewable materials, biotechnologies, thermoplastic composites and electric batteries, seeking to enhance the circularity of the industry. 

Well-placed to execute this vision is Titta Rosvall-Puplett, Syensqo’s Chief Sustainability Officer. A renowned corporate sustainability expert, she drives climate action, leads systemic decarbonisation efforts and shapes ESG policies at the organisation. 

In addition to her role, she’s also a board member of CSR Europe and the World Business Council for Sustainable Development (WBCSD), advising global industry on sustainability policy.

The former Senior Director of Global Sustainability Policy at AstraZeneca and Senior Director of Global Policy and Government Affairs at Bristol Myers Squibb, Titta has an expert background in pharmaceutical manufacturing. 

She intimately understands the sustainability challenges manufacturers today are facing, and shared her advice on how to tackle these challenges with Manufacturing Digital.

How does the manufacturing industry compare to other sectors when it comes to environmental impact?

The manufacturing sector is incredibly varied, spanning industries from electronics to chemicals. The diversity within the manufacturing industry requires targeted actions to effectively reduce the sector’s environmental impact. 

While our sector is part of the problem - in fact globally the chemical sector represents some 5% of global GHG emissions - at the same time our sector has the opportunity to be part of the solution too. 

As the sector continues to innovate, it must regard sustainability goals not just as an ethical duty but as a strategic advantage, aligning with the shifting needs and priorities of customers and partners. Whilst comparing the environmental impact of the manufacturing sector to others may highlight differences, the most important thing it underscores is the need for companies to develop their own tailored strategies to address their unique environmental footprints.

Where can manufacturing businesses start if they want to improve their sustainability?

Initiating a sustainability journey requires a clear vision and strategic approach. 

The first step is to conduct a thorough assessment to identify the most significant environmental impacts of the business. This information will help prioritise efforts and set meaningful targets. 

Having clear sustainability targets is critical for any manufacturing company starting its journey to reducing its impact on the environment.

For example, at Syensqo 80% of our product pipeline is focused on creating sustainable solutions, and currently 60% of our sales enable circularity for our customers in multiple applications including e-mobility, home and personal care products, etc.

How can they do this in practice?

Manufacturing businesses can greatly improve their sustainability by focusing on energy efficiency, renewable energy, waste reduction and circular economy principles.

First, adopting energy-efficient technologies is crucial. This includes upgrading to high-efficiency machinery, implementing advanced processes that use less energy and using smart technology to optimise energy use.

Second, businesses should switch to renewable energy sources as much as possible. Transitioning from fossil fuels to solar, wind, or hydroelectric power can significantly reduce carbon footprints and save costs as renewable technology prices drop.

Next, implementing waste reduction strategies is vital. Conducting waste audits can minimise waste throughout future production processes. Adopting zero-waste practices ensures, so where possible materials are reused or recycled rather than discarded.

Finally, incorporating circular economy principles enhances sustainability. This involves designing products for longevity and recyclability, then establishing programmes for recycling and reusing materials. 

Using recycled materials, designing for easy repairs and creating take-back systems contribute to a more sustainable manufacturing process.

Additionally, manufacturers should look beyond their own operations and integrate full value chain sustainability by collaborating with suppliers and customers to reduce their environmental impact.

What can businesses do closer to home?

Fostering a culture of sustainability by educating employees about eco-friendly practices and involving them in environmental initiatives can help businesses effect change closer to home. 

Fundamentally changing the way manufacturing sites operate involves combining a clear methodology with culture change: everyone at the site needs to be fully onboard with the sustainability journey and play their respective part.

Each plant’s leadership has a critical role, not only defining the vision, but also inspiring their teams to fully engage with it and raise the bar on their sustainability commitments.

What sort of solutions can make an impact here?

Manufacturing companies can start by developing a clear roadmap for individual sites into which employees can engage. For example, at Syensqo, we have developed the STAR factory program. 

The idea behind is to create a detailed long-term roadmap for each manufacturing site, incorporating aspects around sustainability such as energy efficiency, waste management and the preservation of natural resources. 

We do this by leveraging state-of-the-art technologies, by training employees, ensuring an open dialogue with local communities, establishing partnerships with relevant authorities, associations and universities, and making sure our preservation and restoration activities have a positive impact. 

As part of this program, it’s our aim for all our industrial sites to have biodiversity roadmaps by 2025, and we are also looking to get our sites’ engagement certified by recognised organisations.

What’s the key to making these changes stick and being sustainable for the long term?

Manufacturing companies can make lasting environmental changes by integrating sustainability into their core values and overall business strategy. 

This alignment ensures that sustainability is prioritised in decision-making processes and operations. To maintain progress, companies should implement continuous monitoring and reporting systems to track their sustainability initiatives and adapt to emerging challenges.

Sustaining a culture of sustainability is essential for long-term success. This involves engaging employees through education and training programs that promote eco-friendly practices at every level of the organisation.

Encouraging participation in sustainability initiatives fosters a sense of ownership among employees. 

Additionally, strong leadership commitment is crucial; when leaders model sustainable practices and advocate for environmental responsibility, it inspires the entire workforce to embrace these values.

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