Manufacturing's GenAI journey - cost savings & security

Ryan den Rooijen, COO at Appsbroker & CTS, discusses GenAI survey, highlighting what manufacturing leaders want GenAI to do, from cost savings to security

A survey from Appsbroker and CTS has shown that 99% of IT leaders believe that GenAI can impact their businesses positively. But it also revealed that manufacturing leaders understand that they must repair the skills shortage and face adoption challenges in order to access the full benefits of GenAI. 

Manufacturing leaders want GenAI to create cost savings & support security

After a strategic merger in 2023, Appsbroker and CTS joined forces to create the biggest premier Google Cloud-only digital consultancy in Europe, with a mission to change how technology works for businesses.

With offices in the UK, Germany, the Netherlands, Belgium and Romania - the company works with the manufacturing industry, to change the way technology works for business.

The report The GenAI Pulse Check: Are We Ready for the New AI-Enabled Age? surveyed 150 IT leaders, who reported:

  • 83% of IT leaders believe GenAI technology will transform every facet of society and business
  • 78% said that understanding its potentially disruptive impact is a top business priority
  • 18% of businesses are ‘fully embracing’ AI
  • 56% say they are ‘interested and experimenting’ with GenAI
  • 40% describe their organisation as being ‘very well positioned’ to take advantage of the technology
  • 49% of IT leaders are increasingly frustrated that their business isn’t taking a more forward-looking position on GenAI. 

Most of the respondents said that they wanted GenAI to deliver operational efficiency and cost savings, as well as supporting fraud detection and security.

Manufacturers need a firm foundation for AI

Ryan den Rooijen, Chief Operating Officer at Appsbroker and CTS, spoke exclusively with Manufacturing Digital to share his thoughts. 

“Against a backdrop of deteriorating manufacturer sentiment, organisations are looking to technologies like generative AI to increase operational efficiency and profitability. From accelerating product development to automating repetitive processes, there are significant gains that stand to be made by successful adopters of GenAI.

“In fact, our research identified that 82% of manufacturing leaders are already witnessing its impact on their businesses, with 73% believing this will represent a major change within two years. This translates into pressure to drive adoption, with 84% worrying they will become irrelevant if they’re not able to quickly get to grips with the technology. 

“Yet, while the cost of inaction is real, manufacturers need to consider the risks of rushing in too quickly. AI requires a strong data foundation, so it is vital to get the fundamentals right. There is a big difference between playing around with Bard and embedding GenAI into complex manufacturing processes where mistakes can cost £ millions.

“Therefore, manufacturers would do well to take a responsible approach to the application of GenAI. This starts with defining the problem to be solved, ensuring the right data foundations are in place, implementing the technology according to best practice, and most importantly, having appropriate guardrails in place to guarantee real results.”


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